The idea is to create an innovative campaign for Pacha Ibiza, inspired by an operation carried out by a renowned French agency.
We will design exclusive objects, 3D printed and decorated with QR codes, that recall Pacha's iconic cherries and the themes of the parties hosted in the club.
These unique objects will be hidden in various strategic locations around the island of Ibiza. The creation and placement process will be documented and shared on Pacha's official social media channels, revealing clues about their locations.
Anyone who finds them will be able to scan the QR code to redeem exclusive rewards, such as club tickets or unique experiences within Pacha.
The campaign will be launched during the peak tourist season, maximizing public interest and engagement. This operation aims to create strong media coverage and strengthen the bond between Pacha and its guests, transforming the search for objects into a real treasure hunt on the island.